Market topics

The highest growth in overnights

came from the markets Switzerland, USA and China. Switzerland is represented in 26 countries by 239 employees.

 

PRIORITY MARKETS ACTIVE MARKETS STRATEGIC GROWTH
MARKETS
78.9% (29 495 002) of overnights in the Swiss hotel sector 10.1% (3 769 413) of overnights
in the Swiss hotel sector
5.9% (2 192 086) of overnights
in the Swiss hotel sector
Benelux, Germany, Greater China (with Taiwan and Hong Kong), French, Italy, Switzerland, USA, UK (with Ireland) Australia (with New Zealand und Oceania), Brazil, Japan, Canada, South Korea, The Nordic countries (Denmark, Finland, Norway, Sweden), Austria (with Hungary), Poland, Spain, Russia, Czech Republic Gulf states, India, Southeast Asia (Indonesia, Malaysia, Singapore, Thailand)
Scroll down for the key figures. Source: Federal Statistical Office (FSO)

Switzerland Tourism ensures the presence of Switzerland, Vacationland 365 days a year with 33 offices in 26 countries. Local employees are familiar with the culture and economic conditions prevailing in their region. They also have an extensive network and keep their finger firmly on the pulse of the country in question via their marketing activities.