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PRIORITY MARKETS | ACTIVE MARKETS | STRATEGIC GROWTH MARKETS |
78.9% (29 495 002) of overnights in the Swiss hotel sector | 10.1% (3 769 413) of overnights in the Swiss hotel sector |
5.9% (2 192 086) of overnights in the Swiss hotel sector |
Benelux, Germany, Greater China (with Taiwan and Hong Kong), French, Italy, Switzerland, USA, UK (with Ireland) | Australia (with New Zealand und Oceania), Brazil, Japan, Canada, South Korea, The Nordic countries (Denmark, Finland, Norway, Sweden), Austria (with Hungary), Poland, Spain, Russia, Czech Republic | Gulf states, India, Southeast Asia (Indonesia, Malaysia, Singapore, Thailand) |
Scroll down for the key figures. Source: Federal Statistical Office (FSO)
Switzerland Tourism ensures the presence of Switzerland, Vacationland 365 days a year with 33 offices in 26 countries. Local employees are familiar with the culture and economic conditions prevailing in their region. They also have an extensive network and keep their finger firmly on the pulse of the country in question via their marketing activities.