Social Media im Tourismus
2019 verzeichnete Schweiz Tourismus den höchsten Fanzuwachs auf Instagram. Weltweit sind es über vier Millionen Fans auf Facebook, Instagram, Twitter, Pinterest, LinkedIn, YouTube, Weibo, WeChat und RenRen.
Digital Marketing
Social media in the tourism sector
In 2019, Switzerland Tourism recorded the largest increase in fans on Instagram. Worldwide, there are over four million fans on Facebook, Instagram, Twitter, Pinterest, LinkedIn, YouTube, Weibo, WeChat and RenRen.
Digital Marketing
Social media nel turismo
Nel 2019 Svizzera Turismo ha registrato il maggior incremento di fan su Instagram. In tutto il mondo sono più di quattro milioni i fan su Facebook, Instagram, Twitter, Pinterest, LinkedIn, YouTube, Weibo, WeChat e RenRen.
Digital Marketing
Digitales Tor zur Schweiz
Der neue Auftritt von MySwitzerland.com rückt die Userbedürfnisse noch stärker in den Fokus. Mit Erfolg.
Digital MarketingMySwitzerland.com
The digital gateway to Switzerland
The new MySwitzerland.com website focuses even more on user needs. This has proven successful.
Digital MarketingMySwitzerland.com
Una porta digitale verso la Svizzera
La pagina di MySwitzerland.com è ora articolata e incentrata sulle esigenze degli utenti. Con ottimi risultati.
Digital MarketingMySwitzerland.com
Standards für Influencer
Das Influencer-Management nimmt einen wichtigen Platz im Marketingmix von Schweiz Tourismus ein.
Digital Marketing
Standards for influencers
Influencer management is a key element of Switzerland Tourism’s marketing mix.
Digital Marketing
Standard per influencer
Il marketing mix di Svizzera Turismo assegna un posto di rilievo alla gestione degli influencer.
Digital Marketing
Das Digital Marketing
beinhaltet die Präsenz im Internet – sei es auf MySwitzerland.com oder auf den Social-Media-Plattformen.
Vier-Rad-Antrieb, Marketingstrategie, Digital Marketing, Zahlen und Fakten
Digitalerfolg mit Sommerspot
schlägt sich auf Besucherzahlen von MySwitzerland.com nieder und beschert Schweiz Tourismus einen YouTube-Award.
Sommer, Kampagnen, Digital Marketing
The Digital marketing
includes a presence on the internet – whether it's on MySwitzerland.com or on social media platforms.
Four-Wheel-Drive, Marketing strategy, Digital Marketing, Facts and figures
Il Digital Marketing
comprende la presenza su Internet di ST: su MyS.com o sulle piattaforme di social media.
Trazione integrale, Strategia di marketing, Digital Marketing, Dati e cifre
I primi cinque secondi
sono decisivi per gli spot destinati a funzionare anche online. Lo spot estivo 2017 è stato un successo.
Campagne, Estate, Digital Marketing
The first five seconds
are of crucial importance for adverts that need to work online as well. We achieved this with our summer 2017 advert.
Summer, Campaigns, Digital Marketing
The digital success with summer ad
is reflected in the number of visitors to MySwitzerland.com and resulted in Switzerland Tourism winning a YouTube award.
Summer, Campaigns, Digital Marketing
Il successo digitale dello spot estivo
si riflette nel numero di visitatori di MySwitzerland.com e regala a Svizzera Turismo uno YouTube-Award.
Campagne, Estate, Digital Marketing
Die ersten fünf Sekunden
sind entscheidend bei Spots, die auch online funktionieren sollen. Das ist mit dem Sommerspot 2017 gelungen.
Sommer, Kampagnen, Digital Marketing
Die neu lancierte Mobile Site
MySwitzerland.com passt sich besser dem digitalen Nutzerverhalten an und gewinnt damit einen Award.
Marketingstrategie, Digital Marketing
The newly launched mobile site
MySwitzerland.com continues to adapt to the digital behaviour of online users, and wins an award for its efforts.
Marketing strategy, Digital Marketing
Il mobile site appena lanciato
MySwitzerland.com tiene maggiormente conto delle esigenze dell’utente digitale e vince un premio.
Strategia di marketing, Digital Marketing
Focus 2019
/