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Development of accommodation for 2018
Figures for overnight stays in hotels and supplementary accommodation are pleasing, but there is still cause for concern about the Alpine region.
Market topics, Organisation
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Overtourism
Overtourism was one of several trends for the tourism sector to address in 2018.
Organisation, Challenges
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Evolution is gathering pace
Key role of Switzerland Tourism: the implementation of strategies for adaptation to guarantee nationwide prosperity from tourism.
Organisation, Mission
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Test your knowledge
From daily spending to the development of overnight hotel stays – test your knowledge about tourism here.
Organisation
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Fall in skier days
The fall in skier days was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
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Let’s spend some time together
Families and friends wanting to spend holidays together was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
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Instagram potential
The Instagram potential was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
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Sharing economy
The sharing economy was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
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Chatting with the guurus
Switzerland Tourism is extending the service times for live chat using innovative start-up technology.
Organisation, Projects
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Challenges
The sharing economy, the Instagram potential and overtourism: trends for the tourism sector to address – and which bring a range of opportunities.
Organisation, Challenges
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2018: onwards and upwards
We’re on the right track, forging ahead with enthusiasm and a digital vision, together with our partners in the tourism sector
Organisation, Vision
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Global marketing report
In 22 markets a total of 33 regional offices ensure the country-specific adaptation of Switzerland Tourism’s marketing campaigns.
Market topics, Organisation
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Awards for Switzerland Tourism
In 2018, Switzerland Tourism won many plaudits from the sector, scooping 36 awards in 12 markets. Here are the top awards.
Organisation
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The Switzerland Tourism organisation
The national marketing organisation aims to grow demand for Switzerland as a travel and convention destination domestically and worldwide as part of its federal mandate.
Organisation
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The Board of Directors
Names, Organisation
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The Executive Board
Names, Organisation
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The cross-sectoral tourism network
In cross-sectoral tourism, the network is the basis for Switzerland Tourism's success.
Network, Organisation
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Customised marketing activities
Switzerland Tourism's partnering model offers customised marketing activities that go beyond its basic mandate.
Assignment, Four-Wheel-Drive, Organisation
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Extended Management Team (EMT)
Names, Organisation