Development of accommodation for 2018
Figures for overnight stays in hotels and supplementary accommodation are pleasing, but there is still cause for concern about the Alpine region.
Market topics, Organisation
Overtourism
Overtourism was one of several trends for the tourism sector to address in 2018.
Organisation, Challenges
Evolution is gathering pace
Key role of Switzerland Tourism: the implementation of strategies for adaptation to guarantee nationwide prosperity from tourism.
Organisation, Mission
Test your knowledge
From daily spending to the development of overnight hotel stays – test your knowledge about tourism here.
Organisation
Fall in skier days
The fall in skier days was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
Let’s spend some time together
Families and friends wanting to spend holidays together was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
Instagram potential
The Instagram potential was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
Sharing economy
The sharing economy was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.
Organisation, Challenges
Chatting with the guurus
Switzerland Tourism is extending the service times for live chat using innovative start-up technology.
Organisation, Projects
Challenges
The sharing economy, the Instagram potential and overtourism: trends for the tourism sector to address – and which bring a range of opportunities.
Organisation, Challenges
2018: onwards and upwards
We’re on the right track, forging ahead with enthusiasm and a digital vision, together with our partners in the tourism sector
Organisation, Vision
Global marketing report
In 22 markets a total of 33 regional offices ensure the country-specific adaptation of Switzerland Tourism’s marketing campaigns.
Market topics, Organisation
Awards for Switzerland Tourism
In 2018, Switzerland Tourism won many plaudits from the sector, scooping 36 awards in 12 markets. Here are the top awards.
Organisation
The Switzerland Tourism organisation
The national marketing organisation aims to grow demand for Switzerland as a travel and convention destination domestically and worldwide as part of its federal mandate.
Organisation
The Board of Directors
Names, Organisation
The Executive Board
Names, Organisation
The cross-sectoral tourism network
In cross-sectoral tourism, the network is the basis for Switzerland Tourism's success.
Network, Organisation
Customised marketing activities
Switzerland Tourism's partnering model offers customised marketing activities that go beyond its basic mandate.
Assignment, Four-Wheel-Drive, Organisation
Extended Management Team (EMT)
Names, Organisation
In focus 2018
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