Market Switzerland

As the joint campaign between Switzerland Tourism and Concordia shows, Switzerland has much to offer families as a holiday destination.

Market Switzerland

from “20 Minuten” try on skis for the first time. They tested the First Ski Experience offer and had a lot of fun.

Market Switzerland

In focus 2022

The tennis star promotes the Grand Tour of Switzerland together with actress Anne Hathaway – and breaks all records.

Switzerland Tourism restructured the markets, strengthening agility and resilience for times of crisis.

Hotel overnight stays from short-haul markets have almost returned to pre-pandemic levels, with several reasons for this.

The first Swisstainable Veggie Day was very well received throughout Switzerland, by both restaurants and guests.

The most important key indicators for the year at a glance.