Partner Integration
Switzerland Tourism cooperates closely with industry and corporate partners under the umbrella of the strong brand Switzerland.
Partnership, Marketing strategy
Investments by regional partners
13 regional and numerous destination partners as well as other Swiss service suppliers invested a total of CHF 13.2 million in joint marketing activities.
Partnership, Network
Members benefit
Thanks to STnet.ch and a strong network, members of Switzerland Tourism are always up to date.
Partnership, Organisation
The cross-sectoral tourism network
In a cross-sectoral industry such as tourism, the network is the basis for Switzerland Tourism's success.
Network, Organisation
Business partners
40 business partners supported targeted marketing campaigns by Switzerland Tourism with CHF 7.78 million.
Partnership, Network
Swiss wine in New York City
Swiss wine tourism was the talk of the town in the US metropolis in the summer of 2023.
Partnership, Market topics
Switzerland Vacation Day with surprise guest
The 25th Switzerland Vacation Day in Interlaken was attended by Federal Councillor Albert Rösti and, to the surprise of the 1,200 participants, brand ambassador Roger Federer.
Membership, Network