Market Switzerland

“CONCORDIA” family campaign

As the joint campaign between Switzerland Tourism and Concordia shows, Switzerland has much to offer families as a holiday destination.

Market Switzerland

Four second-generation immigrants and Alpi

from “20 Minuten” try on skis for the first time. They tested the First Ski Experience offer and had a lot of fun.

Product development, Winter, Markets, Market Switzerland

In focus 2018

Tourism Monitor Switzerland

Every four years, Switzerland Tourism carries out a statistical tourism survey providing accurate information on numerous topics as a basis for making strategic decisions.

What makes US tourists tick

Overnight stays by US tourists have risen further. Alex Herrmann, Director Americas, knows what makes these guests tick.

Autumn cuts loose

The autumn months are becoming increasingly popular as a time to travel. Switzerland Tourism is helping to drive this trend with targeted marketing.