What are you looking for in the Annual Report
2017?
2017
Display themes and keywords
Annual Report 2017
  • de
  • en
  • fr
  • it
  • en
    • de
    • en
    • fr
    • it
  • In focus
  • All contributions
  • Campaigns
  • Network
  • Market topics
  • Organisation
  • Marketing strategy
  • Projects
  • Financial statements
A
  • Accommodation partnership
  • Anniversary
  • Assignment
  • Australia
  • Austria
  • Awards
B
  • Benelux
  • Business partners
C
  • Campaigns
  • China
  • Cities
  • Content projects
  • Czech Republic
D
  • Digital Marketing
F
  • Facts and figures
  • Financial statements
  • Four-Wheel-Drive
  • France
G
  • Germany
  • Grand Tour of Switzerland
  • Gulf States
H
  • Hotel
  • Hotel overnight stays
I
  • In focus
  • Incentive travel
  • India
  • Interview
  • Italy
J
  • Japan
K
  • Key Account Management
  • Key media management
  • Key stories
  • Korea
M
  • Market Switzerland
  • Market analysis
  • Market overview
  • Market topics
  • Marketing strategy
  • Meetings
  • Membership
  • Mission
N
  • Names
  • Network
  • Nordic countries
O
  • Organisation
P
  • Partner projects
  • Partnership
  • Poland
  • Politics
  • Product development
  • Projects
R
  • Russia
S
  • Segmentation
  • Social media
  • Southeast Asia
  • Spain
  • Summer
  • Summer campaign
  • Swiss Travel System
T
  • Tourism industry
  • Tourism trend
  • Turnaround
U
  • UK
  • USA
V
  • Vision
W
  • Winter

Search: enter your search query

Help us find stories for you

Financial statements

Notes to the 2017 financial statements

Complete financial statements as a PDF

Accounting principles

The bookkeeping and accounting of Switzerland Tourism, as a public corporation, complies with Art. 957 et seq. of the Swiss Code of Obligations and the applicable regulations of company law (Art. 662a et seq. Swiss Code of Obligations). According to Art. 21 of the organisational statutes, Switzerland Tourism is liable for its liabilities solely with its assets.

Accounts receivable

Accounts receivable and other short-term receivables are recognised at nominal amounts. Individual specific value adjustments are made on these amounts and the value of the remaining amounts is adjusted by a flat rate of 5 % / 10 %.

Fixed assets

Tangible assets are recognised at acquisition or manufacturing costs less the necessary economic depreciation.

To calculate the depreciation, the following life expectancies and methods of depreciation are used:

Tangible assets
Life expectancy
Method
Office equipment/office machines 3 years Straight-line
IT hardware/software 3 years Straight-line
Infrastructure for presentations 7 years Straight-line
Paris real property 80 years Straight-line

Amortisation for infrastructure used in marketing appearances (trade fair stand/trade fair furnishings), web hardware and the costs of the new website (MyS.2019) are recognised under “Expenses from marketing”; current year: CHF 498 759 / previous year: CHF 20 840.

Foreign currency items

The foreign currency items were valued at the official exchange rates of the federal tax authorities.

Company

Switzerland Tourism
Tödistr. 7
8027 Zurich
Public Corporation

Full-time equivalents

The average number of full-time equivalents for the year is not in excess of 250 employees.

  2017
CHF
2016
CHF
Investments    
STC Switzerland Travel Center AG Zurich/London – share capital 5 250 000 5 250 000
ST shareholding 33% 33%
Swiss Travel System AG, Zurich – share capital 300 000 300 000
ST shareholding 10% 10%
Receivables/payables from/to STC Switzerland Travel Center AG    
The balance sheet contains the following credit/liability items:    
1.2.1
Debitors
44 133 42 048
2.1.1
Creditors
225 514 306 131
Receivables/payables from/to STS Swiss Travel System AG    
The balance sheet contains the following credit/liability items:    
1.2.1
Debitors
16 369 46 395
2.1.1
Creditors
0 0
Liabilities to pension funds    
Short-term liabilities to pension funds in Switzerland and abroad 267 950 281 273
Leasing liabilities    
Total amount of leasing liabilities 30 356 42 866
Reversal of undisclosed reserves    
Net reversal of undisclosed reserves during the financial year 0  0
Off-balance sheet transactions    
Positive replacement value of forward exchange transactions 315 154  321 235 
Negative replacement value of forward exchange transactions  0 -494 818
Total contract amount 25 641 663 25 816 763
The forward exchange transactions are made to hedge the budgeted expenses of the following year in foreign currencies (EUR, USD, GBP, AED, CNY, RUB)
Credit lines    
Credit lines on the current accounts of UBS and CS, each 2 000 000 2 000 000
Property account Paris    
Income from property 1 122 317 1 080 081
Property expenditures 575 051 601 230
of which depreciation of building 208 000 208 000
Profit from property 547 266 478 851
Auditor’s fees    
Auditing fees 37 500 37 500
Other services 3 500 3 500

Find out more about:

  • Financial statements

This contribution comes under the subject of Financial statements . Find out more:

The profit and loss account 2017

The cash flow statement 2017

Balance sheet 2017

In focus 2017

“Nature wants you back.”

was the name of the 2017 summer campaign. The message was supported by the launch of new online platforms.

100 years of success

was the theme of the exhibitions and campaigns celebrating “100 years of Swiss tourist marketing”.

Overnight hotel stays were up again

thanks to a lot of tourism innovation. The industry staged a turnaround in 2017 encouraged by the good economic climate.

New image thanks to Bollywood star

Ranveer Singh. He shares his exciting holidays in Switzerland with young Indians on Instagram and other social media.

/

This is the Annual Report 2017. You will find the Annual Report 2021 here.

All contributions

  • Annual Report: 2017
    • 2021
    • 2020
    • 2019
    • 2018
    • 2016
    • 2015
  • Contact
  • About this Website
  • Legal Notices
  • de
  • en
  • fr
  • it
  • stnet.ch
  • MySwitzerland.com