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|PRIORITY MARKETS||ACTIVE MARKETS||STRATEGIC GROWTH MARKETS|
|93.89% (26,888,803) of overnight stays in the Swiss hotel sector||4.08% (1,167,620) of overnight stays in the Swiss hotel sector||2.04% (283,401) of overnight stays in the Swiss hotel sector|
|Benelux, Germany, Greater China (with Taiwan and Hong Kong), France, Italy, Switzerland, USA, UK (with Ireland)||Australia (with New Zealand and Oceania), Brazil, Japan, Canada, South Korea, the Nordic countries (Denmark, Finland, Norway, Sweden), Austria, Poland, Spain, Russia, Czech Republic||Gulf states, India, Southeast Asia (Indonesia, Malaysia, Singapore, Thailand)|
* ( ) Mandated staff. Scroll down for the key figures. Source: Federal Statistical Office (FSO)
Switzerland Tourism ensures that Switzerland as a holiday destination is represented 365 days a year, with 34 offices, grouped together in 23 markets. Local employees are familiar with the cultural and economic conditions in their region. They also have an extensive network and keep their finger firmly on the pulse of the country in question through their marketing activities.