The Unspunnenfest in Polish living rooms via TV and radio, which reported on the festival thanks to a press trip from Switzerland Tourism. Four-Wheel-Drive, Marketing strategy, Poland
Nature lover Adam Wajrak brought Poles back to nature. The campaign with newspaper “Gazeta Wyborcza” achieved eight million contacts. Summer, Markets, Poland
Tourism Monitor Switzerland Every four years, Switzerland Tourism carries out a statistical tourism survey providing accurate information on numerous topics as a basis for making strategic decisions.
What makes US tourists tick Overnight stays by US tourists have risen further. Alex Herrmann, Director Americas, knows what makes these guests tick.
Autumn cuts loose The autumn months are becoming increasingly popular as a time to travel. Switzerland Tourism is helping to drive this trend with targeted marketing.
