Challenges

Overtourism

Overtourism was one of several trends for the tourism sector to address in 2018.

Challenges

Fall in skier days

The fall in skier days was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.

Challenges

Let’s spend some time together

Families and friends wanting to spend holidays together was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.

Challenges

Instagram potential

The Instagram potential was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.

Challenges

Sharing economy

The sharing economy was one of several trends for the tourism sector to address in 2018, bringing a range of opportunities.

Challenges

The sharing economy, the Instagram potential and overtourism: trends for the tourism sector to address – and which bring a range of opportunities.

Challenges

In focus 2018

Tourism Monitor Switzerland

Every four years, Switzerland Tourism carries out a statistical tourism survey providing accurate information on numerous topics as a basis for making strategic decisions.

What makes US tourists tick

Overnight stays by US tourists have risen further. Alex Herrmann, Director Americas, knows what makes these guests tick.

Autumn cuts loose

The autumn months are becoming increasingly popular as a time to travel. Switzerland Tourism is helping to drive this trend with targeted marketing.