Awards for Switzerland Tourism
Despite the Covid-19 pandemic making conditions considerably more difficult, Switzerland Tourism ST won 13 awards in 2020, including the “Master of Swiss Web” for the first time. Here are the top awards.
Switzerland Tourism won awards
for digital marketing, meetings and for a marketing and media initiative in Germany.
In focus 2020
Global recovery campaign
Switzerland Tourism responded to the worldwide travel restrictions with empathy, striking marketing activities and attractive offers.
Cities campaign stepped up
Cities, which were disproportionately affected, were supported by means of attractively priced offers directed at specific target groups.
New umbrella campaign
Switzerland Tourism rolled out the new umbrella campaign, “I need Switzerland.” in summer 2020.