In focus 2019
/
Annual Report 2019
The Grand Tour of Switzerland association launched its first cooperation with Spotify as part of an integrated campaign. 16 local radio stations took part.
Grand Tour of Switzerland, Projects
From prevention to advanced medical care: Switzerland Tourism launches health tourism with 26 partners.
Product development, Network
The Via Alpina is one of three newly advertised long-distance hiking routes. The hiking pass is both an incentive and a souvenir.
Product development, Market topics
Switzerland is only known as a wine destination among connoisseurs. The aim is to change this.
In focus, Campaigns, Product development