
The proactive strategy
paid off in the area of incentive trips. These contributed a total of CHF 88.7 million to turnover in the Meetings segment.
Campaigns , Meetings , Incentive travel , Facts and figures

The MICE award
for “Personality of the Year” went to Lisette van Dolderen, who heads the SCIB office in Amsterdam.
Campaigns , Meetings

Michelin rewarded tyre dealers
with a journey on the Grand Tour of Switzerland, and took the opportunity to present its new products.
Campaigns , Meetings , Grand Tour of Switzerland

Incentive travel
was how Alkem Laboratories rewards its employees. Swiss television travelled with them.
Campaigns , Meetings , Incentive travel