![](https://reportstnet.imgix.net/production/uploads/2018/02/Alkem_Titlis.jpg?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=240&w=355&s=a650afcfc06e7cd7a47e2ef3a311b1b6)
The proactive strategy
paid off in the area of incentive trips. These contributed a total of CHF 88.7 million to turnover in the Meetings segment.
Campaigns, Meetings, Incentive travel, Facts and figures
![](https://reportstnet.imgix.net/production/uploads/2018/01/MICE-Award-1.png?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=156&w=230&s=a123e778ecdc498b4efbe384b63d2dc9)
The MICE award
for “Personality of the Year” went to Lisette van Dolderen, who heads the SCIB office in Amsterdam.
Campaigns, Meetings
![](https://reportstnet.imgix.net/production/uploads/2018/02/MichelinGTOS.png?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=156&w=230&s=d7c1e9556ad69984ba44ff1846c00828)
Michelin rewarded tyre dealers
with a journey on the Grand Tour of Switzerland, and took the opportunity to present its new products.
Campaigns, Meetings, Grand Tour of Switzerland
![](https://reportstnet.imgix.net/production/uploads/2018/02/Incentive-Interview_Barbra_10vor10-1.png?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=156&w=230&s=b015b3d169b470a6461c88f08d3f729c)
Incentive travel
was how Alkem Laboratories rewards its employees. Swiss television travelled with them.
Campaigns, Meetings, Incentive travel
In focus 2017
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