Koreanische Models mit Travel Pass erlebten im Sommer ein ÖV-Abenteuer in der Schweiz. Sommer, Märktethemen, Korea, Swiss Travel System
Die koreanische Pop-Gruppe Twice zeigte 20 Millionen Kontakten die Schweiz. Die Fans verfolgten die Reise am Fernsehen und auf Social Media. Sommer, Märktethemen, Korea
Korean pop group Twice showed Switzerland to 20 million media contacts . Fans followed them on their travels on TV and social media. Summer, Market topics, Korea
Korean models with the Travel Pass had a summer adventure on Swiss public transport. Summer, Campaigns, Market topics, Korea
The digital gateway to Switzerland The new MySwitzerland.com website focuses even more on user needs. This has proven successful.
Media focus on meetings The meetings sector received a great deal of media attention as a result of the incentive trip of Jeunesse Global and the new “Destination Weddings” visitor segment.
Wine tourism Switzerland is only known as a wine destination among connoisseurs. The aim is to change this.
What German visitors want Attracting price-conscious guests from Germany to visit Switzerland. Jörg Peter Krebs, Market Manager Germany, explains what it entails.
