A

Assignment

C

D

Digital Marketing

F

G

H

I

In focus

M

N

O

Organisation

P

S

W

Winter

Meetings

Jeunesse Global incentive trip

Jeunesse Global organised the biggest incentive trip in the history of Swiss tourism in 2019.

Campaigns, Meetings

Dream destination for weddings

Alongside incentive trips, the key topic in the meetings sector for 2019 was destination weddings.

Campaigns, Meetings

Media focus on meetings

The meetings sector received a great deal of media attention as a result of the incentive trip of Jeunesse Global and the new “Destination Weddings” visitor segment.

In focus, Campaigns, Meetings

In focus 2019

The digital gateway to Switzerland

The new MySwitzerland.com website focuses even more on user needs. This has proven successful.

Media focus on meetings

The meetings sector received a great deal of media attention as a result of the incentive trip of Jeunesse Global and the new “Destination Weddings” visitor segment.

Hiking to fight stress

A new hiking study shows that people find they can relax while hiking.

Wine tourism

Switzerland is only known as a wine destination among connoisseurs. The aim is to change this.

What German visitors want

Attracting price-conscious guests from Germany to visit Switzerland. Jörg Peter Krebs, Market Manager Germany, explains what it entails.

/