![](https://reportstnet.imgix.net/production/uploads/2022/12/RF22_BehindTheScenes_Photo_1-Kopie-scaled-1.jpg?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=240&w=355&s=b8d93af6b423d2a8d1bb7e219326a0e6)
Road trip outshines Federer
Oscar winner Anne Hathaway and Switzerland ambassador Roger Federer make do with supporting roles in the film about the Grand Tour of Switzerland.
Summer, Grand Tour of Switzerland, Marketing strategy
![](https://reportstnet.imgix.net/production/uploads/2022/12/ST_3x2_100-Women-World-Record-Breithorn_86244-1.png?auto=compress%2Cenhance%2Cformat&ch=Save-Data&crop=top&dpr=1&fit=crop&h=240&w=355&s=4b9b6c40aacd6e5066888f265bdb8d3f)
100% Women with world record
With the 100% Women initiative, women are more visible than ever in tourism. 2022 marks a world record on the Breithorn.
Campaigns, Summer
In focus 2022
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