Business partners
supported Switzerland Tourism projects financially and in the form of goods and services.
Partnership, Network, Facts and figures
Regional partner investment
amounted to CHF 12.5 million in joint marketing activities in 2017.
Partnership, Network, Facts and figures
Members benefit
from the strong network of Switzerland Tourism and are always up to date with STnet.ch.
Membership, Network, Facts and figures
The cross-sectoral tourism network
is the basis for Switzerland Tourism’s success.
Network, Organisation
The Vacation Day in Davos Klosters
took place under the motto “turnaround.” There were 1,250 industry representatives and professionals in attendance at the event.
Membership, Network, Turn-around
Marketing Key Stories
are multimedia stories. Told in an informative, relevant and exciting way. They are the central product of the partnership campaigns.
Partnership, Content projects, Key stories
Getting from Milan to Switzerland’s cities
is just a short hop for design lovers since the opening of the new Gotthard Base Tunnel.
Partnership, Network, Italy
Italian influencer première
for more than 28 million TV viewers.
Partner projects, Network, Market topics, Italy
Hoteliers between technology and feeling
was the theme of the hotel marketing day titled “High Tech vs. High Touch”.
Partnership, Network, Hotel
Adventurous single trails
and steep mountains offer the perfect backdrop for the media bike ride organised by Switzerland Tourism.
Partner projects, Partnership, Network
1,226,286 contacts
saw a listicle on hotel gardens. List-based articles are a tried-and-tested tool in the world of hotel marketing.
Partnership, Network, Hotel
Germany showing more interest
in the Switzerland Travel Mart 2017 and generally more and more participants from Europe.
Partnership, Network, Key Account Management
Whether it’s a bike hotel
or a design hotel, the accommodation partnerships sparked the public’s interest in participating hotels.
Membership, Network, Accommodation partnership, Hotel
Fribourgeoise cows
on Spanish milk packaging to convey Swiss values.
Partnership, Network, Spain
Cheese Production Assistant
wanted. This is how UBS and Switzerland Tourism kicked off their Alpine Summer campaign.
Partnership, Network, Business partners
The Switzerland Tourism Council
plays an important role in the organisation of Switzerland Tourism.
Membership, Network